Men’s New Best Friend: Diamonds


It’s no surprise when De Beers coined the term “Diamonds are a girl’s best friend”. For a long time, all things diamond-related such as proposal rings, earrings and accessories were all categorised as female-only accessories and the men were expected to get them for their partners.

However, in recent years, the rules governing masculinity have been loosening up. The traditional lines between masculine and feminine fashion are blurring. Which explains the rise in male style icons such as G-Dragon, Harry Styles and Chadwick Boseman who are increasingly liberated in their approach to fashion, often surprisingly so. 

When it comes to the macho lead actor of Marvel Studios’ Black Panther, Chadwick Boseman’s dress sense, he often toys with the notions of how a man should look. He recently caused a stir during last year’s Screen Actor Guild (SAG) Awards when he walked down the red carpet with 3 large Tiffany & Co. diamond brooches.

Men? Diamonds? As foreign as the pairing may sound, diamond encrusted jewellery such as chains, bracelets, rings, earrings and even mouth grills have been essential fashion pieces in the hip-hop world since the beginning of time. Famous rappers such as Drake, Kanye and Lil Wayne have been seen dorning these accessories in their music videos, red carpets and on their socials.

In the world of hip-hop, diamond encrusted mouth grills, chains and bracelets were often associated with hyper-masculinity. The more accessories a man had, the higher they were on the masculinity scale. However, the newer hip-hop artists such as A$AP Rocky and Offset have been seen adopting diamond pieces such as diamond rings and necklaces which are stereotypically feminine.

With the influence of hip-hop, a new fashion trend was born; street style. As a subset of hip-hop fashion, many celebrities have been seen adopting diamond encrusted accessories into their dressing as well.

Up to now, women have had the most fun when it comes to diamonds. With the rise of male fashion icons incorporating more and more diamond accessories to their wardrobe, maybe it is really time for men to have a turn.

Be part of the customisation process from start to finish. Choose from over 100,000 diamonds on LUXIEE and set them in any setting you like! Whether it is a diamond bracelet, cufflinks or even chains, we will see it through. Whatsapp us at +65 8893 6651 or email us at to custom-make your order today!